Fifteen Ways to Contact a Prospect
With over 27 million small businesses in the US there are at least a handful of clients just waiting for you! Not sure what’s the best way to contact them? No worries, below are fifteen ideas, keep reading…
1. E-Mail – Send an email to 100 prospects introducing yourself
2. Office Voice Mail – Leave a voicemail letting the recipient know you have area comps they’d be interested in
3. Cell Phone – How about a “text” message
4. Social Media (Facebook, Twitter are two) – Social Media is the HOTTEST new way to prospect
5. Blog/Website – Have great content that your prospects can profit from; learn how to get your website/Blog on page 1 of google
6. Newsletter – Again, content is king. Pass along great tidbits of information; include a request for business as well
7. Internal Company Advocates – Get referrals from with the organization (hint: ask); let them know why you’re the “go to broker”
8. Snail Mail (Letter Or Direct Mail) – The good old US post office still works wonders
9. In Person – Nothing beats a face-to-face meeting when it comes to getting the business
10. Fax – Send a fax if you’d like to get someone’s attention – this really works
11. Networking/Social Function – Get out and see the people (and get seen)
12. Another Vendor/Salesperson – Again, referrals can be a great source of business, just remember to give more then you get
13. Trade Shows/Industry Functions – If you work these shows with one goal and one goal only – New Business – you’ll succeed.
14. References – Become the “go to broker” in town, be the best reference source around
15. Concierge – Get to know the concierges around town, they are viewed as valuable resources when it comes to information; ask them to refer you
What are you waiting for – try a few of the above strategies today, right now!
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