A fellow coach and friend of mine recently published a fantastic and timely article that really is so appropriate at the moment. Luckily, he granted me permission to reprint it in my newsletter — Thanks Doug (doug@ProfitableHorseman.com)

Do You Make This Mistake As You Build Your Business
Written By: Doug Emerson

As the Labor Day holiday weekend approaches, many will celebrate the lingering days of summer by taking a day or two off to relax or play.

It’s natural to also take some time to think about how your business can prosper in the last four months of the year. Your attitude may have more to do with your success than anything else. Business owners’ attitudes range from unstoppable enthusiasm to abysmal negativity. You’ve probably experienced this spectrum of emotion at some point in your own business life, too. I know I have.

Escape cold, hard reality for a moment to recall the children’s story, Peter Pan. This classic reminds of the importance of attitude. As you recall, early on in the story, Peter convinces the Darling children they’ll be able to fly to Neverland with him if they just change their attitudes and beliefs about the things and events that can NEVER happen.

Unlike Peter Pan’s Neverland, where anything can happen, some folks in the horse business live in a different Neverland where they are certain of things that will never happen. Have you ever shared this group’s thoughts about Never? Thoughts like these:

• I’ll never find the right employees
• This horse will never win
• I’ll never have enough riding students
• I’ll never be out of debt
• I’ll never find a buyer for this horse
• I’m never done for the day before 10:00 P.M.
• I never have any luck
• I never get clients who appreciate all I do for them
• I never get a day off
• I never have enough money to get what I really want

And the people living in their own Neverlands are right. What they believe will never happen, won’t.

Do you imagine any of the Olympic athletes in Beijing this month included never as a possibility?

Is it possible that the owners of the most successful horse businesses in your area built their businesses with an “I can never do it” attitude?

Did the smiling little girl on the pony leaving the show ring with first place think she could never win as she rode through the entry gate a few minutes earlier?

You’ll never know what you can accomplish until you eliminate Never from your vocabulary and your thoughts.

“So come with me, where dreams are born, and time is never planned. Just think of happy things, and your heart will fly on wings, forever, in Never Never Land!” – Peter Pan –

 About the Author: Doug Emerson helps professional horsemen struggling with the business half of the horse business become Profitable Horsemen! And, he writes one heck of a good newsletter!
www.ProfitableHorseman.com

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