Jul 08
Try turbo charging your marketing with a monthly newsletter and watch your sales increase magically. Just remember, consistency is the key – once or twice each month is suggested. Below are 10.5 reasons why you should publish a newsletter:
| 1. | People buy from those they know, like, and trust. Publishing a newsletter allows your readers to learn more about you and then decide if they like and trust you enough to do business with you. |
| 2. | Industry newsletters provide your prospects and clients with valuable information they will appreciate. |
| 3. | It keeps you in front of your prospects on a regular basis. |
| 4. | A newsletter allows you to be perceived as an expert and people like to do business with experts. |
| 5. | It you craft it with the goal of adding value to the reader it’s a win-win. |
| 6. | It can educate buyers, sellers, landlords and lessees about important issues in commercial real estate or other business niches you may be involved in. |
| 7. | You can highlight “featured products and services” and make other general announcements. |
| 8. | You can make requests for new business (those who learn how to shamelessly promote themselves and their business make more money). |
| 9. | It allows you to have a format for keeping your prospects and clients current. |
| 10. | A newsletter is an opportunity for you to build strong relationships with more prospects faster and with less effort. |
| 10.5 | It is one of the fastest ways to increase your credibility. |
Let me know how your newsletter launch goes and don’t forget to put me on your distribution list. Good luck!
Author: Cindy Spivack
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