Last week I shocked a few of you by announcing that cold calling as a strategy is no longer effective and so I decided to write about one of the many strategies that does work today – Blogging.
Last week I shocked a few of you by announcing that cold calling as a strategy is no longer effective and so I decided to write about one of the many strategies that does work today – Blogging.
As many of you know, cold calling is not my prospecting tool of choice. In fact as we move further into the twenty-first century, cold calling is loosing its effectiveness. It is actually getting to the point where it is becoming counterproductive. It has a great chance of potentially turning somebody off who may have […]
Commercial real estate professionals believe in the service they sell. Many believe that they offer the very best commercial real estate service available in their area (although unfortunately in most instances that’s not the case). In order to let others know about the terrific commercial real estate services you provide, you must promote yourself and […]
A few weeks ago I hosted my Bootcamp 2009 and it was a success. Yesterday I received a call from one of the attendees (an absolutely delightful broker from Bonita Springs, Florida – Jay Crandall) and he told me he had never been to a “fun” seminar before and he really appreciated experiencing combining fun […]
Hopefully you were able to read last weeks feature article (Systems for CRE Success – Part 1: Create your Ideal Business Vision), and you are now clear about what your career looks like after you have waved the magic wand. Today we will talk about goals.
A day hardly seems like it passes that I don’t get an email from someone asking me a question about systems required for commercial real estate success. You see most of you (commercial real estate professionals) are very entrepreneurial by nature which means the very thought of systems much less even one system is a […]
I love September because it feels like it’s a new beginning. I suppose it goes back to my school days when the day after labor day we would all be so excited to pile into school and begin the new school year (I was one of those who always loved school). Everything would be so […]
If you’re not blogging for your commercial real estate business – you should be! Blogs allow you to generate leads, be seen as an expert in your niche, develop an effective Internet strategy and create a “buzz”.
Remember what you learned the first day on the job in commercial real estate? You learned that the most important thing in the business is “Location Location Location” – they lied! It’s actually “Relationship Relationship Relationship”; and today this holds more importance than ever before! Why? Simple – because people do business with those they […]
It happens every 10 years or so. Commercial real estate professionals (in particular Top Producers) are making amazing headway; and for some, commissions are rolling in faster then they can get to the bank. The ones earning top dollar believe it’s because they are that good, and a few are. But, then the bubble always […]